About the Project

Alpha Wave — a full-cycle design rollout for a high-stakes exhibition: from ad creatives and email visuals to an interactive pitch deck. Despite an ultra-tight deadline, we delivered everything on time while maintaining brand consistency — all thanks to agile, well-coordinated teamwork.

about-portf

Problems and solutions

The main problems

The brand had only a logo and a few photos — no promo assets, brand guide, or visual direction. Yet, it had to shine at a major exhibition.

Our task? Build everything from scratch: modern, eye-catching visuals aligned with the brand tone — all delivered at 2x speed.

The solution

We translated the product’s value into emotional, relatable storytelling — showing how Alpha Mat helps with health, sleep, and pain relief.

The result? A clear, high-converting presentation and visuals that inspire trust. Everything — from concept to final assets — delivered in just 5 days.

Circle

Stages of Work

To meet the intense pace, we worked as one focused team — going from concept to delivery in record time.

Analysis and References

Analysis and References

We gathered input data, defined the visual direction, and selected mood references that fit the exhibition context, brand values, and target audience.

Concept and Style

Concept and Style

We shaped the visual language — color, typography, and emotional tone — to create a look that instantly connects with the viewer.

Visual and Presentation Development

Visual and Presentation Development

We delivered 8+ promotional creatives, 10+ email visuals, and an engaging interactive presentation that clearly sells the product's benefits.

600

Hours spent

10+

Involved employees

6000

Lines of code

Main Colors

We chose a vivid color palette to reflect Alpha Wave’s personality: Deep navy (#071952) for trust and confidence, Vibrant orange (#EA8B2F) for energy, Bold pink (#D72A7E) for emotion, Pure white (#FFFFFF) for clarity and balance. Together, they form a memorable and trust-building brand image.

SECONDARY

#071952

LINEAR

#EA8B2E

#D72A7E

SECONDARY

#FFFFFF

Animation

Typography

We selected the Inter typeface — modern, flexible, and easy to read across all formats. Its clean geometry perfectly complements the visual identity and ensures clarity in presentations, ads, and emails.

Inter

  • ExtraBold
  • Bold
  • Medium
  • Regular
  • Aa
  • Bb
  • Cc
  • Dd
  • Ee
  • Ff
  • Gg
  • Hh
  • Ii
  • Jj
  • Kk
  • Ll
  • Mm
  • Nn
  • Oo
  • Pp
  • Qq
  • Rr
  • Ss
  • Tt
  • Uu
  • Vv
  • Ww
  • Xx
  • Yy
  • Zz
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 0

Visual concept

We developed multiple visual concepts, each emphasizing the emotional side of the brand through colors, shapes, and style. This diversity of approaches helped us discover the most accurate solution that reflects the brand’s essence and connects with its audience.

Each concept offered a unique interpretation, resulting in a strong and flexible visual style.

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